Beyonce to launch ANOTHER fashion line *sigh*

From Just Jared(shout out to EffBey for spotting this)

"Beyonce and her mom Tina Knowles are launching a new junior apparel label, Sasha Fierce for Deréon, reports WWD. Just in time for back-to-school shopping!

The name is a combination of House of Deréon (Beyonce and Tina’s ready-to-wear fashion line) and Beyonce’s alter ego (and third solo album, I Am…Sasha Fierce).

Sasha Fierce for Deréon will include sportswear, outerwear, handbags, footwear, eyewear, lingerie and jewelry."

Leave it to beyonce to take advantage of the youth! She knew they were her only audience left when she lowered the rating of "Obsessed" so she's trying to takeover that market.No sane adult would EVER purchase anything from this tragedy she calls a fashion line.Have they not learned with their other three failure lines? On second thought, this line doesnt appear to look like a 2 year olds art project as the other ones did,so ill give her a pass